SADAFCO introduces new Saudia fries, ketchup products
Saudia Dairy and Foodstuff Company (SADAFCO) [2270.SE] has introduced new Saudia Fries and Saudia Ketchup products. To promote its new products, the company has installed a booth with an external design of a food truck at high footfall malls, namely Red Sea, Ghurnata and Dhahran malls, where visitors can take pictures using fries- and ketchup-shaped props. The mall activities started end of February in Riyadh and Jeddah and will extend until the first week of April in Dammam. (Saudi Gazette)
SADAFCO: SAR103.80 as of 27 Mar. 2019, Rating: Buy, TP: SAR130.00/share, MCap: USD900mn, SADAFCO AB/2270.SE
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