Damac Properties (Damac) has announced the launch of Akoya Fresh, a three-bedroom villa project in Akoya Oxygen development, targeting young professional couples and families. With no indication on the total size of the launch, the company has announced that unit prices will start at AED1.2mn (cUSD327,000), payable over three years. We expect 2016e contracted sales to total AED7.1bn (-22% Y-o-Y), in line with management guidance of “above the AED7bn mark.” We forecast c46% of the year’s contracted sales figure to come from Akoya Oxygen. (Arabian Business, Mai Attia, Sara Boutros)   DAMAC (DU): AED2.17 as of 30 October, Rating: Neutral, FV: AED2.30/share, MCap: USD3,577mn, DAMAC UH/ DAMAC.DU